European Cycle Sports, Ltd

Celebrating 25 years

European Cycle Sports has been a fixture on the North Texas motorcycle scene since 1993. Located at 900 K Avenue in East Plano, just outside of the historic downtown shopping district. ECS carries four premium brands of motorcycles including; Ducati from Italy, Triumph from Britain, Ural sidecar rigs from Russia. We recently added Royal Enfield from India.
ECS is also home to BMW Motorcycles of North Dallas To learn more about our BMWs visit the BMW Motorcycle N. Dallas website.

After over 20 years as a tenant at 900 K Avenue European Cycle Sports purchased the entire building in 2014 and more than doubled the dealership’s facility to over 12,000 square feet, making it the largest Eurocentric motorcycle retailer in Texas and one of the largest in the nation. We carry a full selection of all the offerings from our manufacturers so you won’t have to run all over north Texas to find the right bike for you. You will find them all right here in Plano.

You have a lot of choices of where to buy your new bike and to have it serviced. European Cycle Sports wants to be your dealer, but we know we have to earn your business. There are many great reasons why you should shop with us. Here are a few:

First and most importantly, motorcycles are our ONLY business. We specialize in providing Dallas-area riders with the best motorcycles available from the top European manufacturers. You won’t find boats, ATVs, or 3-wheeled cars at our store, just motorcycles sold and serviced by a knowledgeable and experienced staff of dedicated motorcycle enthusiasts.

Second, we are here to earn your business, that’s why we have a new “Coupon Match” program. Bring in any coupon from a competing brand dealer and we will match or maybe even beat it!

Third, we have many ways to make it easy to get your new bike on the road with programs like BMW’s 3ASY RIDE Plan to lower payments and special offers available on Ducatis and Triumphs too.

Our service department boasts the most experienced team of Master Technicians available to riders of European brand motorcycles in the area. We can service most bikes in a single day and offer fleet service to area law enforcement motor patrol divisions. For the Touring Rider we have a 24/7 phone number for road service that can provide the resources to get you and your bike taken care of no matter where you need that service.

As part of the major remodeling we’ve just completed, the ECS parts and accessory department has more than doubled in size. The new space has allowed us the room needed to add the full line of many of the top apperal brands like KLIM as well as the selections of apperal and accessories from Triumph, Ducati and our other brands. You’ll always find a good selection of helmets, boots, and jackets for all your riding needs.

So why don’t you stop by and see our new facility, check out the largest European brand inventory in Texas or maybe take advantage of our expanded apparel selection. We’d love to show you around!

Thanks and Ride Safe from The Staff of European Cycle Sports!

Company’s Keywords:

motorcycle service, motorcycle sales, preowned motorcycles